Tuesday 25 August 2009

Taxing Times

I think that most small business owners will agree that the current times are some of the toughest times that we've experienced. I am splitting my time equally between dealing with creditors, debtors and marketing. It is difficult to decide what is the most important? It still takes me a good day to prepare and write a letter to a creditor, and often I just get a 2 line reply with either "Repeat of their previous request for info" or "yes, that will be ok" - however, it keeps the business alive.

One of the ways that I know that other businesses is having a hard time is by the high amount of sales calls and job applications that we receive on a daily basis. Actually, I think that I've become much nicer when I turn people down - maybe it is because I realize that it could be me or anyone that I know at the other end of that phone or email.

But I am really starting to like the marketing part, go out and meet new people, ask for introductions, think creatively about how you can help this person with Mac Million services whilst adding value to their business.

Tomorrow morning I am doing my 4 min introduction at my BNI Elite chapter. I've already received a fair bit of help from some of the more experienced members. So all I have to do, is to decide what is the most important services that we can offer that is tangible to the group members? In November I'll be doing a 10 min presentation for the same people - this I intend to be the big one - something that for better of worse won't be forgotten in the near future.

On a happier note, on Saturday it was by birthday and I received a lot of good wishes, cards and people were queuing up to celebrate it with me. Had a lovely breakfast with friends at Mange 2, followed by one hour of phone calls, an hour in the gym (hill programme on the treadmill - level 16 at 6.2 speed for 45 min.) and then I went to have dinner and a movie with a couple of very dear friends in West London. They intercepted me in Hammersmith and took me to their tailors; T.K. Max - I had an amazing lesson in designer clothes by a former fashion editor, and was kitted out to look the business. The dinner afterwards was fab too - always involves discussions on a high intellectual level - not sure I get all of it, but I like it and love it :-)

Niels Bohr gave me my quote of the week:
"Prediction is very difficult, especially if it's about the future."

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